You've done amazing work so far on the foundations of your strategy.
At some point you need to communicate your Purpose, Vision and Values to the rest of the business. This is important to bring people along the journey with you.
Think about how you would like to do this:
- A simple presentation by a member of the leadership team
- A video from the owner talking to key points
- A values booklet or poster
- A team workshop session
Create an action for someone in the team to share the purpose, vision and values with the rest of the organisation.
Note that this might also be a good time to think about communicating this to your other stakeholders - customers & community.